Adam Sherk

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An Ode to Blog Comment Spam

November 13, 2012 by Adam Sherk

simple blog comment 1

Ever notice how the most flattering blog comments are actually the spam comments? This always makes me smile, so I thought I'd share a handful of them here. It would be a shame for so much unbridled positivity to never make its way into the … [Continue reading]

Startups Use Micro-PR Campaigns to Tip Momentum in Their Favor

November 1, 2012 by Guest

bullseye dart

This is a guest post from Wendy Dulaney, co-founder of Easy.PR. Wendy has been doing some interesting work for start-ups, targeting small audiences to achieve specific goals during critical stages of their growth. I asked her to share some examples … [Continue reading]

Harlem Globetrotters Press Release: Not Sure Why I Got It, But I Kind of Like It

October 24, 2012 by Adam Sherk

Harlem Globetrotters pitch

Last week I received a press release from an unexpected source: the Harlem Globetrotters. Frankly I'm not sure why they'd be sending a press release about their new VP of Communications to me. But I always liked the Globetrotters as a kid, so when … [Continue reading]

Google News news_keywords Meta Tag: More Cons than Pros?

September 24, 2012 by Adam Sherk

Google News logo

The Google News news_keywords meta tag is now available to all publishers that are approved for inclusion. It is nice that Google News is trying to accommodate publishers and allow for more witty, print-style headlines. But in the bigger picture … [Continue reading]

What Famous TV Catchphrases Can Teach You About Enterprise SEO

September 11, 2012 by Adam Sherk

Gary Coleman - Arnold Jackson Diff'rent Strokes

This was going to be my next enterprise SEO column for Search Engine Land until I thought twice about submitting it there. However I don't want to waste it either so I'll give it a try here. I'm not sure where this falls in the fun to cheesy … [Continue reading]

Hey Sports Teams Quit Telling Me to LIKE your Facebook Posts

August 28, 2012 by Adam Sherk

Philadelphia 76ers - Andrew Bynum Press Conference Facebook post

Lately I've been noticing a lot of Facebook posts in my news feed with a specific request to "LIKE" the post. Sports teams are among the biggest offenders: … [Continue reading]

5 Ways that Social Media Impacts SEO

August 21, 2012 by Adam Sherk

Annotated Google SERP for Melky Cabrera

I was invited to contribute a column to an upcoming social media guidebook from Media Industry Newsletter and Folio. I thought I'd share it here along with some links to additional resources. It is intended to be a general overview for publishers. … [Continue reading]

Survey: Pinterest a Great Source of Links for Publishers. What Types of Sites Get the Most Links?

August 14, 2012 by Adam Sherk

Pinterest Links and Linked Pages in Google Webmaster Tools

As Pinterest continues to grow in popularity and usage it is becoming not only an important source of traffic and engagement for publishers but also a good source of links. What types of sites get the most links from Pinterest? I spend a lot of … [Continue reading]

Fox News Has Highest Customer Satisfaction Rating Among News Sites – By Far

July 17, 2012 by Adam Sherk

ForSee ASCI customer satisfaction study - news and information sites

Which news site has the highest customer satisfaction rating? FoxNews.com – by far. Who fared the worst? HuffingtonPost.com. These are the findings of the annual ForeSee American Customer Satisfaction Index (ACSI) E-Business Report that was … [Continue reading]

Look at That, a Google+ Audience That is Largely Female

July 10, 2012 by Adam Sherk

Google+ audience by gender

The demographics of Google+ are typically described as predominantly male and young. But that is not always the case; sites that are geared towards women are drawing a Google+ audience that is largely female. For example, take a look at the +1 … [Continue reading]

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About Adam Sherk

Adam Sherk is an SEO and PR consultant helping publishers with digital strategy and audience development, including enterprise SEO, public relations and social media marketing.

Adam is VP SEO and Digital Strategy for Define Media Group.

Recent Posts

  • 8 Critical SEO and Digital Marketing Opportunities for Publishers
  • How Much Google News Traffic Do Publishers Get? Here’s Data on 80 News Sites.
  • 10 Things That Expose Good Sites to Google Panda
  • Mobile Visits Account for 40% of All Traffic for Publishers
  • The Best Tools for Keyword Research, Competitive Analysis and Trending Topics

Categories

  • Public Relations
  • Publishing
  • SEO
  • Social Media

Popular Posts

  • The Most Overused Buzzwords and Marketing Speak in Press Releases
  • 5 Ways that Social Media Impacts SEO
  • Media Relations Gone Wrong: How Not to Pitch a Journalist (Video)
  • The Most Common Google News Errors and How to Avoid Them
  • SEO Guidelines for Sponsored Content and Partner Links
  • 8 Social Media Questions Publishers Should Be Asking Themselves
  • Top Link Building Tactics for Publishers
  • The Best Free (or Cheap) Tools for Blogger and Influencer Outreach
  • A Simple Workflow for Keyword Research for Content Planning
  • Beyond Facebook Insights: Useful Facebook Analytics Tools
  • The Best Free Tools for Twitter Analytics
  • Editorial SEO Tactics for the Newsroom
  • SEO Metrics for Publishers: How are You Tracking and Measuring Success?
  • Free Tools for Monitoring Hot Search Trends
  • Google News Optimization Tips

Disclaimer

The opinions expressed on this blog are Adam Sherk's own and do not necessarily reflect the views of his company or its clients.

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