On Friday Yahoo announced new additions to its SearchMonkey enhanced results, including options for news content. SearchMonkey allows sites to use structured data to include additional information in their Yahoo search results such as addresses and … [Continue reading]
July and August are a time when many content sites see a seasonal dip in all forms of traffic, including search engine referrals. Major stories that emerge (such as Michael Jackson or the health care debate) can bring large spikes in search traffic, … [Continue reading]
This week Search Engine Roundtable highlighted a Google News Help thread in which Google confirmed that it is now able to recrawl articles that have been updated within a “short period of time” of the original publishing. Google employee “Inbal” … [Continue reading]
Recently I wrote about the importance of including meaningful content in videos embedded in press releases. Today I came across a great example of how to incorporate video and other multimedia content into a news article. This ESPN.com article on … [Continue reading]
Yesterday I received a copy of Rafe Needleman’s Pro PR Tips in the mail from ITDatabase. I’d seen some of the tips previously via Twitter and on the Pro PR Tips blog, but the book presents them in a nice, clean format that makes for a good read. I … [Continue reading]
This week’s Sysomos study of the 5% most active users on Twitter includes a list of the top 25 users (with more than 50,000 followers) ranked by average tweets per day. @foxnews tops the list averaging 135.85 tweets per day. @nytimes and @time also … [Continue reading]
Executive quotes in press releases are notorious for lacking any kind of substantial information. It’s the most common place to find fluff in a release, and they tend to be largely ignored. Yesterday’s Microsoft – Yahoo press release featured video … [Continue reading]
Yesterday Steve Rubel pointed out how the article highlights on sites like CNN.com and iMedia Connection are a good time saver for him. CNN.com places a “Story Highlights” section with bullet points to the right of the headline, for … [Continue reading]
It’s no secret that mainstream news sites are experiencing increased exposure on social news sites like Digg. Back in March Soshable noted that 46% of the Digg front page is controlled by 50 websites. Major news sites have seen strong increases in … [Continue reading]
There’s been a lot of coverage this week of Condé Nast bringing in McKinsey & Company to help them restructure the business which hopefully will work out for them. Props to Silicon Alley Insider for including a photo of the consultants from … [Continue reading]