With all the buzz about Twitter Lists I thought I’d take a look at how some major news sites are doing so far with their own Lists. Looking at selection of Twitter accounts from 30 31 news sites, I checked the number of Lists that have been created … [Continue reading]
Google Social Search: Are You in Your Target Audiences’ Social Circles?

This week Google unveiled Google Social Search, an opt-in feature that provides additional search results with content from a user's “social circle” of friends and trusted sources. A limited number of listings will appear at the bottom of the main … [Continue reading]
NewsPulse Gives CNN.com a New Way to Showcase Popular Content

One of the more promising features in this week’s relaunch of CNN.com is NewsPulse, which surfaces popular content in a simple, user-friendly interface: (Click on the screenshot above to see a larger image) … [Continue reading]
Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic

Yesterday posts from eMarketer and Marketing Pilgrim called my attention to some interesting social media statistics put out by advertising network Chitika. First, a study of 33 million unique users from Chitika’s network in September showed that … [Continue reading]
A Look at Muck Rack’s Twitter Press Release Service, 51 Releases Later

I’m definitely a fan of Muck Rack – it offers an easy way to track major media journalists on Twitter and pick up on trending topics. So I’ve been curious to see how their Twitter press release service would do. Muck Rack charges $1 per character to … [Continue reading]
The Most Common Causes of Duplicate Content on News Media Sites
Although search engines keep improving on their ability to deal with duplicate content this continues to be one of the main SEO issues facing news and content sites. Even when the engines do a reasonable job of filtering out duplicates in their … [Continue reading]
Free Tools for Monitoring Hot Search Trends
UPDATE: For a more current list see my newer post: The Best Tools for Keyword Research, Competitive Analysis and Trending Topics. A tactic that some news and content sites employ is monitoring Google’s Hot Trends list in an effort to identify hot … [Continue reading]
A Closer Look at Fan Engagement on The Fox News Facebook Page

My post on Facebook Page engagement for news sites has drawn some interest in the fact that Fox News averages many more “likes” and comments per update than any other news site despite having significantly fewer fans than CNN, NPR or The New York … [Continue reading]
Facebook Pages: Which News Sites Get The Most Engagement?
Now that the improved Facebook Pages have been around for a while I wanted to check the level of engagement that major news sites are achieving with them. Most news sites have an official Facebook Page now, with the typical approach being to add a … [Continue reading]
Google News Optimization Tips
This week Google put out a video to give publishers more information on how Google News works and how best to optimize for it. I pulled out some of the more useful tips, combining information from some of the slides with additional details provided … [Continue reading]
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