Local TV News Teams Having Fun with Pinterest

Matt Mosler and Mallory Hardin - KARK 4 Today

While Pinterest is a natural fit for lifestyle publishers there are good opportunities for broadcast media too. Today Kim Wilson and I are leading a social media workshop for a group of local TV and radio stations. In preparing for the Pinterest … [Continue reading]

The Fastest and Slowest News Sites in 2012

Google PageSpeed logo

It has been a couple years now since page speed has been an official Google ranking factor and one year since the launch of PageSpeed Online, the Web-based version of Google's tool for analyzing site performance. So I thought I'd check in on the … [Continue reading]

5 Good Ideas for News Media Facebook Pages

Facebook geotargeting

What are news organizations doing to increase user activity and engagement on their Facebook pages? To be clear, a large part of any Facebook strategy focuses on newsfeed visibility and on-site promotion through tactics like EdgeRank optimization, … [Continue reading]