This week Google unveiled Google Social Search, an opt-in feature that provides additional search results with content from a user's “social circle” of friends and trusted sources. A limited number of listings will appear at the bottom of the main … [Continue reading]
One of the more promising features in this week’s relaunch of CNN.com is NewsPulse, which surfaces popular content in a simple, user-friendly interface: (Click on the screenshot above to see a larger image) … [Continue reading]
Yesterday posts from eMarketer and Marketing Pilgrim called my attention to some interesting social media statistics put out by advertising network Chitika. First, a study of 33 million unique users from Chitika’s network in September showed that … [Continue reading]
I’m definitely a fan of Muck Rack – it offers an easy way to track major media journalists on Twitter and pick up on trending topics. So I’ve been curious to see how their Twitter press release service would do. Muck Rack charges $1 per character … [Continue reading]
Although search engines keep improving on their ability to deal with duplicate content this continues to be one of the main SEO issues facing news and content sites. Even when the engines do a reasonable job of filtering out duplicates in their … [Continue reading]
UPDATE: For a more current list see my newer post: The Best Tools for Keyword Research, Competitive Analysis and Trending Topics. A tactic that some news and content sites employ is monitoring Google’s Hot Trends list in an effort to identify hot … [Continue reading]
My post on Facebook Page engagement for news sites has drawn some interest in the fact that Fox News averages many more “likes” and comments per update than any other news site despite having significantly fewer fans than CNN, NPR or The New York … [Continue reading]
Now that the improved Facebook Pages have been around for a while I wanted to check the level of engagement that major news sites are achieving with them. Most news sites have an official Facebook Page now, with the typical approach being to add a … [Continue reading]
This week Google put out a video to give publishers more information on how Google News works and how best to optimize for it. I pulled out some of the more useful tips, combining information from some of the slides with additional details provided … [Continue reading]
On Friday Yahoo announced new additions to its SearchMonkey enhanced results, including options for news content. SearchMonkey allows sites to use structured data to include additional information in their Yahoo search results such as addresses … [Continue reading]