It has been a year since I took at look at the followers and activity of News Sites on the New Digg so I thought I would see how those official profiles are faring today. When I did my original post Digg v4 was just about to come out of alpha so there has been [...]
Official Publisher Profiles on Digg One Year Later: Followers up 720% But Have They Died on the Vine?
Earlier this week Search Engine Land reported that Christian Oestlien, the Ads Lead for Google+, had posted a message asking businesses to hold off on using personal accounts to create business pages and that non-user profiles would be shut down. Quite a few media outlets have already created personal Google+ accounts and many of them [...]
According to the new Pew Internet study Social Networking Sites and our Lives there are nearly twice as many male LinkedIn users as female. What gives? So what accounts for this disparity? More males in the workforce? Do men prefer LinkedIn’s brand of simple, stripped down, business-oriented networking?
Alterian recently released some data on the most popular summer blockbusters in social media, focusing specifically on movies with May and June release dates. According to their data Fast Five and Thor are far and away the most popular summer movies with each getting 38%+ of social media activity among the selected group of films:
Thanks to Marketing Lessons from the Grateful Dead we know that the band’s approach over the years offers useful insights for marketers. But how is the organization itself doing with social media today? Based on a current promotion on the Grateful Dead Facebook page I’d say they’re doing great. In support of the release of [...]
Many publishers are now doing a good job of developing social media strategies for brand awareness, content promotion and user engagement. And they’ve made good strides in utilizing social media monitoring and measurement to better understand user behavior and quantify the success of their efforts. But is it possible to extract user intent in a [...]
There were some interesting posts over the weekend from Steve Cheney and Robert Scoble on whether utilizing the Facebook Comments Box plugin kills or in fact increases user authenticity within on-site commenting. TechCrunch also shared that comments are down but quality is up since implementing the system and they’re going to stick with it for [...]
Last year I did a couple of posts on the reach and engagement of NBA teams on Twitter and Facebook. Yesterday Yago Colás came across one and shared it with the students in his Cultures of Basketball course. The students thought it was an interesting concept and one of them, Blake McLimans, pulled updated numbers [...]