Mobile Visits Account for 40% of All Traffic for Publishers

Average mobile traffic for publishers

Mobile is an important and growing traffic source for all publishers, but just how much traffic does it represent? I was curious where things currently stand so I pulled mobile traffic figures from SimilarWeb for a variety of well-known brands. I started with the sites surveyed in my post on search and social traffic and […]

How Much Search and Social Media Traffic Do Publishers Get?

Search and Social Media Referral Traffic to Publishers

On average, what percentage of referral traffic to publishers comes from search, social media, links and direct navigation? That’s a question I’m commonly asked by organizations that are attempting to establish benchmarks and assess their current performance. To get an idea of where things currently stand, I pulled 2013 referral data for a selection of […]

My Top Posts of 2013 on SEO and Social Media for Publishers

crickets chirping

I wasn’t able to write as many posts as I’d have liked this year, but I did put out some things that I was happy with and people seemed to find useful. And fortunately I do this just for fun so in the end it doesn’t really matter. So as I stumble across the finish […]

Interesting Magazine and Digital Stats from Pew State of the News Media 2013

Pew - News Magazines Audience Size

In reading the Pew Research Center’s State of the News Media 2013 there were some interesting things in the sections on magazines and digital that I thought I’d point out. Time is Doing Well Online One is that among the news magazines examined has the largest online audience by far: Despite this it didn’t […]

My Top Posts of 2012 on Inbound Marketing and Audience Development

two men talking in an office

Another year gone by, and that means it’s time again for the obligatory top-posts-of-the-year lists. These roundups may be overdone, but personally I like doing one because it is interesting to look back and see what made an impression. With that in mind, here are my top 10 posts of 2012 by pageviews:

Social Sharing: The New Coffee Table Magazine Spread

Mik Stroyberg Issuu

This is a guest post from Mik Stroyberg of Issuu, a digital publishing platform for magazines, newspapers and catalogs. I asked Mik to share some thoughts on the future of digital publishing. -Adam I love reading magazines, and I love my iPad because it lets me carry 8 million titles around in one lightweight device. […]

An Ode to Blog Comment Spam

simple blog comment 1

Ever notice how the most flattering blog comments are actually the spam comments? This always makes me smile, so I thought I’d share a handful of them here. It would be a shame for so much unbridled positivity to never make its way into the world. There are the simple, straightforward compliments:

Fox News Has Highest Customer Satisfaction Rating Among News Sites – By Far

ForSee ASCI customer satisfaction study - news and information sites

Which news site has the highest customer satisfaction rating? – by far. Who fared the worst? These are the findings of the annual ForeSee American Customer Satisfaction Index (ACSI) E-Business Report that was released today. In the News and Information category leads by a considerable margin. Its satisfaction score of 84 is […]

SEO and Social Media for Publishers: A Low-Rent Infographic

SEO and social media infographic

SEO and social media are now vital components of audience development for publishers of all shapes and sizes, but there are still huge opportunities for improvement. Since infographics are still (kind of) the rage I’ve been meaning to publish one here. But since I lack any artistic ability and I don’t have the time to […]